IE Professors Share the Learning Experience with Newspaper Readers

Written on May 19, 2011 by uwe.spangler@ie.edu in General

IE multimedia cases featured in the Spanish economic newspaper “Expansión”

The Spanish newspaper Expansión is now publishing IE Business School’s best business cases every Tuesday. In the last two editions readers discussed the cases Iberia and Novartis with IE professors Dr.Rosario Silva and Claire Bastien respectively. In this virtual digital meet-ups the newspaper readers are able to ask questions to the professors directly.

Other cases which will be published and discussed are Cortefiel, R Happiness at Work, Telefonica, Bodaclick, Ikea, BBVA, Nertus and Televisa.
These business cases can be accessed on the newspaper’s website http://www.expansion.com/promociones/ie by participating in the promotion.
As a reader commented in one of the digital meet-ups: “Congratulations to the IE team for the very detailed cases!”

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